Organizations using AI in their CX stack reported up to 20% increases in customer satisfaction and 15% cost savings compared to non-adopters. This eBook goes beyond the hype and reveals how leading organizations are using AI today, what challenges they’re still facing and which strategies are paying off.
Channel
Customer Data Platforms
What is a CDP? Customer data platforms are a core piece of the digital customer experience stack that integrate and organize customer data, manage customer profiles and in some cases provide segmentation, analytics, predictions and orchestration. Dive deep into CMSWire’s customer data platform channel, where you’ll find the most recent and comprehensive insights on CDP trends, advancements and industry news.